The inspiration to write this post came when I began to hear the ‘cashless – economy’ campaign by the central bank.
Although many have given reasons why a cashless economy cannot work here in Nigeria, I choose to see it from a different perspective.
A cashless economy simply means taking off the burden of going about with large sums of money and allow financial transactions be done electronically. Space may not permit me to discuss more on it - but when you consider that armed robbers will not be opportuned to catch you pants down carrying large sums of cash around peradventure they strike is a good point to consider.
That we now have an array of ways to withdraw or send money in a paperless form is VALUE. If you own or run a business and you make CONSCIOUS effort to solve customers' problems - that’s VALUE. When we talk of value, we talk of BRANDING, especially if that value eventually becomes a business culture.
As the banks gear up to promote a cashless culture, I’ll rather you see it as taking value to the next level rather than a burden to the customers.
